top of page

About Unmade

Media & marketing through an Aussie lens

Former Mumbrella founder Tim Burrowes started Unmade in August 2021.

Unmade offers a unique perspective on developments in the global marketing world seen through an Australian lens.

With more than 16,000 people receiving the newsletter, Unmade is the fastest-growing newsletter in the Australian marketing industry.

In September 2022, Unmade won the ‘Launch of the Year’ award at the Publish Awards, while Tim Burrowes was named ‘Columnist of the Year’.

Unmade’s purpose is to offer context and insights otherwise lost in the daily agenda of press release-driven coverage. The name is inspired by Tim’s best selling1 first book, ‘Media Unmade’, published by Hardie Grant Books in 2021.

Unmade is published on the Substack platform.

Most content published by Unmade is free, with additional analysis and podcasts available only to paying members. Subscribe to get full access to the newsletter and website.

Our Story

Every website has a story, and your visitors want to hear yours. This space is a great opportunity to give a full background on who you are, what your team does, and what your site has to offer. Double click on the text box to start editing your content and make sure to add all the relevant details you want site visitors to know.

If you’re a business, talk about how you started and share your professional journey. Explain your core values, your commitment to customers, and how you stand out from the crowd. Add a photo, gallery, or video for even more engagement.


Subscribe to Unmade - media & marketing through an Aussie lens daily newsletter. 

Subscribe to RE:MADE - Retail Media News monthly newsletter. 


Hear directly from leading media and marekting players as Tim interviews them in the Unmade weekly podcast. 


Attend an Unmade event. Created on the in-depth knowledge of marketing media industry trends, supported by advisory panels built with recognised industry experts and creating communities in Retail Media and AI. 


I’m a paragraph. Double click me or click Edit Text, it's easy.

Read More >

Meet The Team

Our Clients

bottom of page