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Art Meets Algorithm: AI Augmented Creativity on the agenda at humAIn

Updated: Mar 26

We can today reveal the humAIn opening session, The AI-Augmented Creative Showcase, a session exploring how AI can support and extend the creative process. Rather than replacing human creativity, the discussion focuses on how AI can be used to enable innovation and originality across ideation, production and post-production, and how creative professionals can guard against homogeneity and mediocrity when using AI tools.


Speakers include Vinne Schifferstein, managing director, Made This, Pip Bingeman, co-founder Springboards.ai, who will share case studies, examples and perspectives on working with AI in creative. Ben Cooper, founder, Brainstrust will reveal exclusive insights from D&AD’s comprehensive research into how creative professionals are using AI, with learnings to help accelerate creative adoption.



Vinne Schifferstein, Pip Bingeman and Ben Cooper: guarding against AI mediocrity



Pre-conference workshop: Applied AI for marketers tickets now on sale


The workshop offers a practical introduction to AI integration for marketing professionals. Facilitated by Jason Ross, co-founder of AI experience agency Time Under Tension, the two-hour session is designed to help attendees understand how to apply AI within existing workflows.


The session includes a 30-minute overview of organisational strategy and adoption barriers, followed by 60 minutes of hands-on experimentation with current tools, and concludes with a 30-minute Q&A focused on real-world problem solving.


Attendees will leave with a clearer understanding of how to approach AI integration responsibly and effectively.


The HumAIn early bird ticket deadline has been extended to 1 April 2025. Attendees can save $90 on a full priced ticket by registering at humAIn before next Tuesday.


 
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humAIn | AI everywhere: mastering the new normal in media & marketing

6 May 2025 | Sydney



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