The Week in AI Cat McGinn, curator of Unmade’s AI conference for media and marketing, humAIn - human creativity x AI writes:
Hardwired headlines
Bild, Germany's largest newspaper, is cutting hundreds of jobs and integrating artificial intelligence (AI) to transition from print to digital journalism. Roles like editors and proofreaders will be replaced by AI and automated processes. This move is part of a strategic overhaul of the masthead as a result of declining readership and reputational damage following a series of scandals.
Auto-matons
Chasing Cars, an Australian independent car review platform owned by the insurance provider Auto & General, has launched ChasingCarsGPT, a tool powered by OpenAI to help users research car purchases. The tool uses OpenAI's technology to scour Chasing Cars' content library, offering users personalized information on various car models and features. The tool is currently in beta testing.
Crunch time for AI chips
Amazon Web Services (AWS) is investing $100 million into a centre for generative artificial intelligence, acknowledging the significance of the technology and the need to compete with rivals Microsoft and Google. The centre, a program rather than a physical space, is working with several companies and aims to meet the increasing demand for AI chips.
Dub be good to me
YouTube is testing an AI-powered tool, developed in collaboration with Google's Aloud, that will enable creators to automatically dub their videos into other languages. The move aims to streamline the dubbing process and extend creators' reach to international audiences. The company plans to further enhance the tool with features like voice preservation and lip reanimation.
Announcing the DebAIt teams
Amidst the news that tech billionaires Elon Musk and Mark Zuckerberg are spoiling for a cage fight over rumours Meta is launching a Twitter rival, we’re delighted to announce the panellists of the far more cerebral and civilised Great DebAIt which concludes our AI conference humAIn, including one of Australia’s agenda-setting pitch doctors, Darren Woolley.
The speakers will debate the proposition:
“Generative AI is not a threat to media and marketing jobs, but a much-needed tool to expand what’s possible at speed and low cost.”
The speakers are from a range of backgrounds from across the media and marketing world:
Dre Horton, Co-Founder, Knowing.Me;
Wade Kingsley, Founder, The Ideas Business;
Henry Innis, Co-Founder and CEO, Mutinex;
Cam Price, Co-Founder and CEO, Leadstory;
Larissa Thorne, Director of Digital and Content, KeepLeft, and
Darren Woolley, Founder and CEO of TrinityP3 Marketing Management Consultancy
humAIn | human creativity x AI takes place in just under three weeks. Tickets are still available.
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