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6 May 2025 | Sydney

Early bird tickets now on sale
Save $90
Register by 25 March 2025

AI everywhere: mastering the new normal in media & marketing

Back for its third year, humAIn has firmly established itself as the go-to conference for forward-thinking media and marketing professionals in APAC navigating the transformative potential of artificial intelligence. 

We've expanded our focus for 2025 to ensure the program addresses current realities and emerging possibilities.

 

From its ambitious debut in 2023, just six months after the launch of ChatGPT, to a practical, action-oriented approach in 2024, humAIn has evolved alongside the rapid rise of AI.

 

By 2025, AI is no longer a novelty—it's an indispensable part of the industry's toolkit. humAIn 2025 goes beyond foundational knowledge to offer you a roadmap for mastering AI in marketing and media.

  • Gain a competitive edge: Discover cutting-edge AI strategies to unlock growth, drive innovation, and outperform your competition.

  • Ignite your creativity: Explore the fascinating intersection of AI and creativity, learning how AI can become your ultimate creative collaborator.

  • Master the latest tools: Get hands-on with the most powerful AI tools and technologies, from hyper-personalization engines to AI-powered content creation platforms.

  • Navigate the ethical landscape: Address critical challenges like data privacy, bias, and responsible AI implementation.

  • Connect with industry leaders: Network with top professionals, thought leaders, and innovators from across APAC.

 

Whether you're looking to upscale and optimise your AI practice, or take the first steps toward an AI transformation, this is your opportunity to learn, connect, and lead.

Testimonials 

Jeannette Flynn, Director, 4D Marketing

The HumAIn event was a highly informative and engaging experience, featuring a diverse range of expert speakers. Packed with valuable insights, it offered numerous take-aways in a short amount of time. Highly recommended for anyone interested in the forefront of AI and innovation. 

Agenda

Developed with the guidance of our Advisory Panel of experts and practitioners from around the globe, we've expanded our focus for 2025 to ensure the program addresses both current realities and emerging possibilities.

 

Topics to include: 

 

  • AI-Powered Personalisation: create hyper-targeted experiences at scale that resonate deeply with your audience.

  • Predictive Analytics: turn data into foresight—anticipate customer needs and optimise campaigns with AI and machine learning.

  • AI-Augmented Content Creation: automate, enhance, and elevate your creative process with AI-powered tools.

  • Responsible AI: tackling AI ethics head-on, exploring challenges like bias, misinformation, and data privacy.

  • AI Agents & Customer Experience: Redefine engagement with AI-driven chatbots and virtual assistants.

  • AI Influencers: the pros and cons of leveraging generative AI to create virtual influencers for audience connection.

  • The Future of Work with AI: explore how AI is reshaping skill sets and career trajectories in marketing and media.

  • AI & Creativity: a provocative exploration of AI as a collaborator in creativity, not a competitor.

  • The humAIn Principles 2025: A presentation of new research findings into the attitudes and useage of AI by Australian and New Zealand media and marketing professionals, and co-creation of a revised framework for ethical and impactful AI integration in your organisation and across the industry. 

  • The Great DebAIt: In this highly entertaining session, two teams of experts will debate a provocative proposition about the future impact of AI 

Advisory panel 

Who should attend?

  • Marketing leaders

  • Advertising agency heads

  • Senior creatives

  • Senior strategists and planners

  • Media owners

humAIn is designed for senior industry professionals who want to harness the power of AI innovation across marketing and media.  

Register now to save

1

Early bird

Save $90

 

Register before

25th March 2025.

2

Buy four receive five

Save $360. 

Purchase a team ticket and receive five tickets for the price of four. 

3

Unmade members free

 

Unmade's annual paid members receive one complimentary ticket to each Unmade event. 

Supporting associations

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Acknowledgement
of country 

Unmade acknowledges the Traditional Custodians of country throughout Australia and their continuing connections to land, sea and community.

We pay our respects to their Elders past, present and emerging. HumAIn will be held on Gadigal Country. 

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